Mr. Hulstrom has 20 years experience in technology, service management and business development for small private companies and large multinational organizations. He is responsible for the growth of Era’s Air Traffic Management Solutions business and has complete profit and loss responsibility for the business.

Mr. Hulstrom’s responsibilities include sales and marketing, business development, product branding, customer account and relationship management, and implementation support. His experience includes the management of product ranges and outsourced service businesses with large multi-year contracts in various countries, as well as line responsibility for operations in various market segments.

Mr. Hulstrom has extensive experience in technology management from roles as CIO for Pacific Dunlop and Visy Industries, each a diversified, multinational, multibillion-dollar corporation. Mr. Hulstrom’s earlier career was spent in marketing and market research (with A.C. Nielsen), in applications development (with Mars, Inc.) and in consulting (with Coopers & Lybrand).  He holds a Masters Degree from Oxford University.